It has been a long time coming but I finally today got hold of a Hershey's 5th Avenue. The 5th Avenue promises 'crunchy peanut butter in a rich chocolaty coating', yep, unfortunately the real chocolate coating has recently been replaced by 'mockolate' as Cybele would so rightly put it. I have tried many of these 'crunchy' peanut butter bars before, to really not much success. Could the 5th Avenue succeed where the Clark, Cadbury Crispy Crunch and Butterfinger bars have failed? There was only one way to find out!
The bar came in a plentiful 56.0g size that settled my mid afternoon munchies nicely. The outer packaging had a pretty classical look. It was no frills stuff but it protected the bar well and kept a relative freshness. The bar itself looked relatively appetising, I was expecting the outer layer to feel quite greasy, like the Clark Bar, though it managed to avoid this and looked pretty enticing when cross-sectioned. What I particularly enjoyed about this product was the smell that was released when I opened the wrapper. It was very reminiscent of the smell of Reese's products, and was wonderfully nutty.
I was expecting to completely despise the outer 'mockolate' layer, though to be honest I didn't think it was all that bad. Its taste very sweet and short lived due to its thin portioning, but it at least did manage to deliver some sort of milky, cocoa flavours. Often with bars such as the Butterfinger I have found the 'Crunchy Peanut Butter' layers overly sugar based, but I thought the centre here was far more enjoyable. The peanut butter flavours were strong and creamy, and definitely benefited from being a tad more moist than the comparable bars ... it sounds funny to say, but it was just far more like standard peanut butter. Though the outer 'mockolate' quickly melted away in the mouth, the peanut butter centre was much longer lasting in its flavours, and left a longing presence.
Overall compared to its comparative set, I thought this was a far better product. The lack of real chocolate was disappointing, and it unfortunately looks like we won't see it coming back anytime soon, but despite this the 'mockolate' was more than bearable, it was actually ok. The peanut butter centre was far more enjoyable than in comparison to the Butterfinger, Cadbury Crispy Crunch etc delivering a far more satisfying moistness to its buttery, nutty taste, and avoiding being overly sugar rooted. If your a peanut butter proponent this is a bar well worth checking out.