Wednesday, 1 April 2009

April 1st: Cadbury Dairy Milk Caramello (Ireland)

Kcal 230 Fat 11.9g Carbs 27.5g

My research in finding the greatest Cadbury Caramel bar took another step forward today, with *The Irish Shop* kindly providing me with Ireland's take on one of my all time favourites. So far I have reviewed the UK's Cadbury Caramel (9.4), the US's Cadbury Caramello (8.1), the Australian Cadbury Caramello (8.5) and Canada's Cadbury Caramilk (8.4). Today's Irish version sounded very familiar in both name and description - 'Cadbury Dairy Milk Caramello - milk chocolate with a soft caramel filling'.

Puzzlingly this bar didn't state it's size, though I am sure it was actually smaller than the rest of the Irish Cadbury bars I have tried. I say this as it had a far flatter look about it, with the blocks not appearing half as big as I expected them to be ... they were flatter than even the standard Irish Cadbury Dairy Milk blocks. When cross-sectioned the amount of caramel in each piece was to be honest rather lacking - even the filling that was visible seemed relativley thin. Although much less of a problem, I thought the blue colour coding on the wrapper was an odd choice to indicate the caramel nature of the bar. Despite being wrapped in the aesthetically pleasing gold foil wrapping I must also say that the bar lacked the usual dairy freshness and emphasis in its aroma.

As you will be able to ascertain I wasn't all that impressed with the bar in regards to its physical presence, and I was hoping the taste would make up for it. Luckily for this bar the Dairy Milk flavours were still present and were as good as ever. The rich, creamy, chocolaty flavours were not overly affected by the smaller proportion of chocolate in each block and still proved well substantiated in the taste . I do generally find the texture of the Irish Dairy Milk a little on the thick side, so its marginally thinner implementation here was actually to my liking. The majority of my praise unfortunately ends here though, as the caramel filling in my book was really not up to scratch with the usual Cadbury standard. Much like its appearance suggested it was lacking in volume and subsequently presence in the taste. It was just too thin its texture, and didn't deliver the usual quality sweet, buttery, salty elements that every other Cadbury variation has before ... to be honest it was really disappointing, and deeply unsatisfying.

Overall had it not been for the great standard Dairy Milk chocolate, I dread to think what this bar would have scored based on its caramel alone. There is no simpler way putting it other than the caramel was poor. It lacked presence in the taste and really just failed to stamp its authority on any part of the experience. This is the worst of the Cadbury Caramel variants I have tried and would really suggest you give it a miss. Its been saved in the rating system by having a good standard milk chocolate, but I am majorly disappointed by this bar - I was expecting far more. For the minute the UK's own still reigns supreme.

6.3 out of 10

9 comments:

James V said...

Quite a let down to the Caramel A Team themselves - Dairy Milk.
This sounds the poorest caramel product they have ever produced; and just when the IRish Dairy Milk was fairing so amazingly!
Quite a disappointment, and from your cross-section I can understand fully what you mean, seriously lacking in filling, in England when we buy a bar of dairy milk caramel ( a big bar) each block is referred to as a 'chunk' and for good reason! We pack those chunks with delicious, oozing, great caramel!
This is quite poor, never mind; anymore Irish offerings?
Cool review Jim!

Jim's Chocolate Mission said...

James V

Yep a disappointment alright!! I think that is it from Ireland for the minute! Pretty lucky mind as I just got my first package from my stockists from New Zealand! They have sent me some really interesting Cadburys products from the Southern Hemisphere! Lets hope they are a little better eh!?

Thanks
Jim

James V said...

Definitely;
New Zealand haven't performed too badly so far.
Also, I've been interested in that 'Cookies N' Creme Kit Kat Chunky'. But I'm not too sure after the thrashing that the cookie dough one got.
A review could be handy Jim :D
Cheers for all the reviews man!

Jim's Chocolate Mission said...

James V

That bar wasn't in my latest package but I will look into tracking one down! Sounds a bit gimmicky to me ... you never know though eh!?

Cheers
Jim

alan said...

it will be interesting to see some more NZ chocs, the blackforest one seemed to fare well but that other mallow thing looked horrible so will be nice to see what the rest are like!

cheers
alan

Jim's Chocolate Mission said...

Alan

You didn't have to wait long ... the first review is posted today!

Thanks
Jim

Alan said...

Hey Jim

I decided to try a few Irish Cadbury bars, one being this one. I agree with you about everything, I do like the wrapping aswell, although I would have thought a yellow colour more appropriate? lol. Reminds me very much of our old fondly remembered yellow wrapper! The caramel is certainly unusual, I didn't find it offensive but it isn't anywhere near as good as our own. I would much prefer this to the US version though, maybe I just had a duff bar but I found the US caramello foul. lol

Jim said...

Alan

It is always good to hear that my readers think along the same lines so thanks for sharing your opinion. If I was Irish I would probably be more than happy with this if I had never tried the UK version. All Irish people owe it to themselves to try the UK over this. I reckon they will think they have died and gone to heaven.

Thanks
Jim

Anonymous said...

Irish poster here. After noticing that the Dairy Milk range in the UK seems to differ from that in Ireland, I did some curious Googling and stumbled across this review. I realise it's been a few years since you wrote it, but maybe you'll see this comment at some stage.

Your post seems to suggest that this product is the Irish equivalent to the UK Caramel. That's not the case. In fact, both products are available in Ireland, with the Caramel being far more popular and heavily promoted for as long as I can remember (about 20 years). The Caramello seems to be one of those legacy products that has, like Tiffin, lasted longer in Ireland than it did in the UK. Obviously some people still have a preference for it, but I would tend to agree with you that it's not very good.

Bizarrely, the Cadbury Ireland product page seems to contradict what I'm saying, as I can't find the Caramel on it anywhere. But I assure you, it's available everywhere, and if I'm not mistaken, it's more widely available than the Caramello. I don't know if it's produced in Ireland or imported from the UK, but I suspect it's the latter.

 

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