August 24th: Cadbury Dairy Milk Bubbly Mini Bar

Kcal 210 Fat 12.0g Fat(sats) 7.4g Carbs 22.5g

Earlier this week I received a rather funky package in the post from my friends at Cadbury @DaryMilk .

Within a Cadbury branded cylinder tube parcel I found a rather cool collection of @DairyMilk goodies - an Iphone case, a memory stick, a miniature parachute!??? and last but not least the latest new product from the 'Joyville' chocolate factory.

Now before any of you get your hopes up too much (like mine were haha!!) I will quickly douse your innovation dreams by revealing this was a simple re-sizing of an existing product. Ladies and Gents I present to you the latest addition to the Cadbury @DairyMilk line up - the Cadbury Dairy Milk Bubbly Mini Bar.

Yes folks Cadbury are soon releasing a 39.6g version of the original 90.0g bars first released back in January 2012. You can see my original reviews of those bars HERE where you will find my 8.1 out of 10 JCM ruling.

As much as I appreciate the nice parcel of goodies from Cadbury I cant pretend like I'm all that excited by the launch of this new mini bar format. A few obvious things spring to mind like its similarity in proposition to the Cadbury Wispa, though I guess with it coming out of the blue and not at the expense of another bar in the Cadbury range we shouldn't really criticse. At the end of the day its still Cadbury Dairy Milk chocolate and frankly that makes it a tasty little number in my opinion.