With Cadbury and Mars UK recently both releasing new product developments Nestle UK obviously didn't want to be left behind. To our great surprise here @Chocmission they have made a very un-like Nestle move and have boldly decided to reinvigorate an old Nestle brand rather than launch yet another Kit Kat or Yorkie variation. The month of September 2013 sees the relaunch of Nestle's Wonka chocolate brand - a name most renowned for its creation in the famous 'Charlie and the Chocolate Factory' childrens book. We were really excited to see what Nestle were going to produce when we first heard of the news - See HERE. Our anticipation grew even further when we learnt that range would consist of three very tempting sounding variations - the first of which we have reviewed today the Millionaires Shortbread.
The new Wonka chocolate range should now be available to you in most of the popular UK supermarkets. The three bars all come in 100.0g forms, todays Millionaire Shortbread also comes in a 36.0g smaller size which the ChocolateMission team got stuck into today. Looking at the wrappers we were all impressed with the style of the presentation with the fonts all lending themselves well and evoking memories of the old book. The pinky purple foil wrapper did a relatively good job of keeping the bars in a fresh unblemished state - considering these were sent in the post to us during a day of 29c UK summer heat we were surprised they remained unmelted! Good work there Nestle!
Overall this was a highly disappointing first showing from this Nestle Wonka chocolate brand. The team all round were very much looking forward to trying a Millionaires Shortbread proposition however all that tried rated it very lowly on the ChocolateMission rating system. It seems with this first variant Nestle were half way there - they picked and exciting flavour to attempt and packaged it well in very nice looking wrapper and presentation style. Unfortunately the product proved to be all style and substance - as you can tell from our lengthy taste experiences above the milk chocolate was totally unspectacular and to say the Millionaires Shortbread filling was poor would be on the kind side. We don't want to discourage readers from trying these bars entirely as it's always good to try these things for yourself; we would say don't try with high expectations though. Lets hope for better things from the variant we review.
5.0 out of 10